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The DIRT on AP - a winery blog

Ancient Peaks
 
February 28, 2014 | Ancient Peaks

Good Tidings Ahead

Things are looking up as we round the corner into March.

First, some significant rainfall this week is bringing much-needed water to the Central Coast. Yesterday’s storm brought more than two inches to our estate Margarita Vineyard, and the meteorologists say there’s more to come over the next few days.

Also, we are staging two March events—one for the public, the other for our wine club members—that will tantalize your taste buds:

Paso Robles Zinfandel Festival – March 14-16

Get your Zin on as we go all out during the Paso Robles Zinfandel Festival weekend! On both days, we will serve complimentary made-to-order artisan grilled cheese sandwiches from 12:30 p.m. to 3 p.m. We are also offering complimentary tours of our estate Margarita Vineyard, with a focus on the diverse soils and marine moderated climate that enable us to craft one of the Paso Robles region’s most acclaimed Zinfandels. These Paso Robles vineyard tours are available by appointment on Friday at 3 p.m., and Saturday and Sunday at 11 a.m. and 2 p.m. To RSVP for a tour, call us at (805) 365-7045. And for more on the festival and related activities across the region, visit PasoWine.com.

Wine Club Artisan Cheese Seminar – March 20 (the first official day of spring!)

Wine club members are invited to join us at our tasting room on Thursday, March 20 from 4 p.m. to 6 p.m. as we team up with Fromagerie Sophie to explore the art of wine and cheese pairing. Based in San Luis Obispo, Fromagerie Sophie is the Central Coast’s newest artisan “cheesemonger.” Proprietor Sophie Boban-Doering brings a French-inspired flair to her regional cheese offerings, and she will provide a tasty demonstration on how to find the perfect match for a variety of wine styles. The cost is $15 for A-List members and $10 for Six Shooters, inclusive of wine, cheese and good cheer. 

Not a wine club member? Please check out our member lounge to see the array of events and benefits that we offer to members.

Ancient Peaks
 
December 6, 2013 | Ancient Peaks

The Biggest Thrill in Wine Country

You may have tasted our Pinot Noir—and now you can fly over it…

Indeed, our affiliated Margarita Adventures has just opened the “Pinot Express,” the newest addition to its zipline canopy tours on the historic Santa Margarita Ranch. 

The Pinot Express is now the highest, longest and fastest of the five ziplines—and it zips right over the Pinot Noir block at our estate Margarita Vineyard.

(Pinot Noir in Paso Robles?—yes, as we explained in this recent blog post!) 

Margarita Adventures’ 2.5-hour zipline canopy tours also include a guided tour of the historic Santa Margarita Ranch, which was first planted to vines by Franciscan missionaries in the late 1700s. The tours touch on the ranch’s sustainable ranching and winegrowing practices, as well as its diverse wildlife and remarkable geology.

The tours conclude with an optional Ancient Peaks wine tasting. Tour guests receive 20 percent off wine purchases, and the tasting fee is waived with a purchase of one bottle or more. Also, Ancient Peaks wine club members save 20 percent off the Margarita Adventures tour price.

And if you prefer your Paso Robles winery tours to be a little less adventurous, you can always come out for one of our guided vineyard and food tours offered every Saturday.

Ancient Peaks
 
November 11, 2013 | Ancient Peaks

Stay with Ancient Peaks at the Paso Robles Inn

The Paso Robles Inn recently had a brilliant idea, and we are honored to be a part of it…

Indeed, the inn has unveiled a wing of 18 winery-themed spa rooms, with each room decorated by a local Paso Robles winery. So now, Room 1005 at the Paso Robles Inn is known as the Ancient Peaks Winery deluxe mineral spa room.

Our room’s décor includes historic photos and vineyard shots, soil samples from our estate Margarita Vineyard (pictured above, along with a wall hanging showing our affiliated Margarita Adventures zipline tours), an outdoor barrel table and a complete Margarita Vineyard grapevine mounted to the wall. In the weeks ahead, we will be adding more elements that speak to our winery as well as the history of Santa Margarita Ranch. Guests who stay in the room also receive two vouchers for a glass of Ancient Peaks wine at the inn’s restaurant. 

We feel that this is a really exciting and interactive way to not only help tell the story of Ancient Peaks, but also the larger story of the Paso Robles region’s reputation for wine, travel and hospitality. 

Many people come to Paso Robles to visit the wine country—and now we are taking the wine country to them at the Paso Robles Inn! 

Click here to learn about all of the participating wineries and to book your own winery room at the Paso Robles Inn. We can't think of a more fitting place to stay during a Paso Robles wine tasting getwaway.   

Ancient Peaks
 
July 23, 2013 | Ancient Peaks

The A-List Difference

Not just another wine club. That's how we bill our A-List wine club. We recently asked Nina Leschinsky, our direct to consumer sales manager (pictured here), to share what makes the A-List different…

What is your vision for the A-List Wine Club?

Our vision is to keep the club exciting and interesting at every level, and to offer incomparable benefits. It all starts with the wine. We work with winemaking and ownership year after year to develop varietals and blends exclusive to our members. Whether it be a small lot of Pinot Noir or a magnum of our Renegade red blend, you can expect something unique and exclusive. Each year, we also have extremely special barrels that we reserve for our special Jackpot designation. These wines are only available to our club members and they change from year to year.

What do you think makes this wine club different from others?

So many things make us unique. For starters, we over-deliver on quality. As a member, you receive a substantial discount on highly rated wines that are already priced competitively. I can’t think of too many other wine clubs that can compare. At the same time, we bring you exclusive wines at a higher price point that you can feel great about bringing to special occasions.

We also offer many creative ongoing benefits beyond our great discounts.

Every year, members are invited to an outdoor barbecue dinner at our private Oyster Ridge barn, highlighting local food, beautiful views, library wines or futures, and live music. These truly are magical events.

We now offer monthly educational workshops for club members, featuring local food artisans, chefs, cheese purveyors, and even flower arranging experts. Members are also treated to a complimentary tour (up to four guests) of the ranch and vineyard, concluding with wine and food pairings. Additionally, members enjoy special savings on zipline canopy tours offered by our affiliated Margarita Adventures. 

For club members who live out of the area we are always offering something special. This may be a special shipping promotion, a gift included in your wine shipment, or a winery-hosted event in your area.

The list of benefits goes on and on. In fact, we had to create a dedicated web page to help members keep track of them!

What do you do to keep the things fresh for the club?

It comes down to our staff and the commitment to education that ownership makes to ensure we are ahead of the game. Every month, our tasting room staff takes time to learn a different aspect of the business, including but not limited to winemaking, vineyard practices, food and wine pairing, and guest services. All of these things help us develop new ideas to better serve our club members.

I haven’t seen many other clubs evolve and flourish in the same way ours has. It’s a testament not only to our hard work, but also to our members. Our members are very involved, friendly and enthusiastic, and they are a continual inspiration to us.

Ancient Peaks
 
June 20, 2013 | Ancient Peaks

Wine from The Ground Up

In the brief new video above, we offer a glimpse of our hands-on vineyard tours that conclude with a wine tasting and food pairing at our private tasting annex.

This isn't just another vineyard tour, but rather an immersive experience that you won't forget.

We personally guide you out to our estate Margarita Vineyard for an up-close look at growing wine from ground to glass on the historic Santa Margarita Ranch.

Along the way, you learn about our sustainable practices, remarkable climate, uniquely diverse soils and other viticultural insights that will enhance your wine appreciation.

Click here for more information and reservations.